services
Brand Strategy, Illustrations, Content Management
SambaSafety Illustrations
How does a multi-million dollar SaaS company differentiate their company image in the anonymous world of stock photography and client confidentiality?
PROJECT GOALS
SambaSafety commissioned us to humanize and personalize their brand. By creating a proprietary library of custom icons, industry-specific characters and infographics, our goal was to make complex ideas digestible and relatable for the target audience.
USES
Website
Social Media
Digital Ads
Email Campaigns
Product Marketing Materials
Reports
White Papers
Case Studies
Presentations
RESULTS
SambaSafety has a vast and scalable library of custom imagery that demonstrates the utility of their product and illustrates the diversity of industries they serve and problems they solve. The flexibility of the images delivers their brand across all materials including website, product sheets, sales decks, email campaigns, ads, animations, explainer videos and product UI. The result is a visually dynamic and recognizable brand that delivers personality and builds trust with their customer base.