Services: Brand Strategy, Collateral Materials, Copywriting, Digital Strategy, Exterior Signage, Graphic Design, Interior Signage, Logo & Identity, Messaging, Website

Awards: Indigo Awards 2024, Gold in Branding for Hotels & Resorts; Silver in Branding for Travel; Silver in Logos for Graphic Design; Silver in Branding for Graphic Design; Silver in Illustration for Graphic Design; Silver in Integrated Graphic Design for Graphic Design; Silver in Promotional Materials for Graphic Design; Bronze in Poster and Brochure Design for Graphic Design

Inn the Ground

A brand grounded in nature

Echoing the eartH

Nestled into the hillside of a working farm, Inn the Ground offers guests something entirely new — a sweeping pastoral paradise in the heart of the Willamette Valley. The brand for this luxurious 9-room bed & breakfast is derived from the farm's regenerative agriculture and permaculture practices, and the palette is inspired by the beautiful water systems of a well-nourished land.

From the ground up

We set the stage to create memorable guest experiences — with cozy bathrobes, custom door hangers, and more personalized branded ephemera. A custom pocket map featuring hand-drawn illustrations highlights points of interest, waterways and miles of nature trails to assist guests as they explore and experience the land that surrounds.

Above and below

The monument sign is the first hint at the luxurious experience that awaits guests further up the hill and is reinforced through the interiors. A result of precision, artistry, and collaborative finesse the exterior and interior wayfinding helps guide the guests up the hill and through the property with an understated elegance.

Cultivating harmony through hospitality

Inn the Ground is part of The Ground family ecosystem—a collection of destinations, spaces and experiences in Yamhill County and the Willamette Valley—designed to connect farm, food and people. The identity for Inn the Ground provides a doorway into all the depth and breadth of what The Ground ultimately offers. Wine country calls - do you hear it?